Measure What Matters (häftad)
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Measure What Matters (häftad)

Measure What Matters

OKRs: The Simple Idea that Drives 10x Growth

Häftad Engelska, 2017-10-05
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'Measure What Matters shows how any organization or team can aim high, move fast, and excel' Sheryl Sandberg, Facebook COO and founder of and In 1999, legendary venture capitalist John Doerr invested $11.8 million in a startup that had amazing technology, entrepreneurial energy and sky-high ambitions, but no real business plan. Doerr introduced the founders to OKRs, Objectives and Key Results, a revolutionary approach to goal-setting, and with OKRs at the foundation of their management, the startup grew from forty employees to more than 70,000 with a market cap exceeding $600 billion. The startup was Google.Since then Doerr has introduced OKRs to more than fifty companies, helping tech giants and charities exceed all expectations. In the OKR model objectives define what we seek to achieve and key results are how those top-priority goals will be attained. OKRs focus effort, foster coordination and enhance workplace satisfaction. They surface an organization's most important work as everyone's goals from entry-level to CEO are transparent to the entire institution. In Measure What Matters, Doerr and Kris Duggan share a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations.
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John Doerr joined Kleiner Perkins Caufield & Byers in 1980 and has since backed some of the world's most successful entrepreneurs and companies, such as Google, Zynga and Amazon. John serves on the boards of Google, Zynga and Amyris. He also led KPCB's investment in Twitter. He is a member of the American Academy of Arts and Sciences, and a member of U.S. President Barack Obama's Council on Jobs and Competitiveness. He has 247K followers on Twitter. His TED Talk on greentech has 685K views. Kris Duggan is a serial entrepreneur who has generated tens of millions in funding for his innovative companies. Although his company BetterWorks was founded recently, it will count more than 25% of the Fortune 500 as customers (including CVS, Kroger, and IBM) within the next few years. Duggan and BetterWorks have been featured in more than two dozen high-profile media outlets including The New York Times, the Wall Street Journal and Fast Company, and were recently named a Top Culture Company by