- Häftad (Paperback)
- Antal sidor
- Pearson Education
- Whittington, Richard / Regnr, Patrick / Scholes, Kevan / Angwin, Duncan
- 265 x 195 x 30 mm
- Antal komponenter
- 1718 g
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Andrew Pettigrew, Emeritus Professor of Strategy and Organisation, Said Business School, University of Oxford.
Exploring Strategy stands out as an excellent textbook on strategic management that covers all the basics yet, unlike other texts, adds onto this a coverage of strategy process and the practice of strategy. This coverage of both analytical and managerial aspects of Strategy makes it a highly relevant text for both undergraduate and MBA Students. A welcome addition to this edition is the feature Thinking Differently which is about cutting-edge theory related to each chapter of the book.
Julia Balogun, Professor of Strategic Management and Director of University of Liverpool Management School.
The book provides a very well structured, comprehensive, and clear overview of the art of strategic management, using many up-to-date real-world case studies from renowned companies and providing useful online resources for teachers. As such, the book is engaging, accessible and certainly one of the most "classroom ready" texts on strategy. It is a must-have for students, scholars, and practitioners.
Dr. Florian Kapmeier, Professor for Strategy and International Project Management, Reutlingen University, ESB Business School
When teaching and learning with this book, strategy comes alive! Exploring Strategy addresses the fascinating issues of strategy in action. As strategic change is everywhere nowadays, this textbook provides unique and invaluable insights for the men and women who are daily involved
in the processes and practice of strategizing.
Linda Rouleau, Professor of Management, HEC Montral
With over one million copies sold worldwide, Exploring Strategy has long been the essential introduction to strategy for the managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations how they prosper, how they grow, how they innovate and how they change.
The eleventh edition of Exploring Strategy has been comprehensively updated to help you:
- Understand clearly the key concepts and tools of strategic management
- Explore hot topics, including business models, corporate governance, innovation and entrepreneurship
- Learn from ...
Fler böcker av Gerry Johnson
Bloggat om Exploring Strategy
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management, Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford, Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School, Duncan Angwin is Professor of Strategic Management at Lancaster University, Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.
Chapter 1: Introducing Strategy
Chapter 2: Macro Environmental Analysis
Chapter 3: Industry and Sector Analysis
Chapter 4: Resources and Capabilities
Chapter 5: Stakeholders and Governance
Chapter 6: History and Culture
Chapter 7: Business Strategy and models
Chapter 8: Corporate Strategy and Diversification
Chapter 9: International Strategy
Chapter 10: Entrepreneurship and Innovation
Chapter 11: Mergers, Acquisitions and Alliances
Chapter 12: Strategy in Action
Chapter 13: Strategy Development Processes
Chapter 14: Organizing and Strategy
Chapter 15: Leadership and Strategic Change
Chapter 16: The Practice of Strategy